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New Hampshire Lottery Players Bet Almost $8.5 Million on Celtics During 2024 NBA Playoffs

Collins Garrett

Updated on June 14, 2024 at 1:11 PM EDT • Read time: 1 min 11 sec. Find more on Twitter and Google News.

Boston Celtics guard Jaylen Brown reacts to the crowd as we look at some New Hampshire sports betting financials for bettors betting on the Boston Celtics during the 2024 NBA Postseason
Boston Celtics guard Jaylen Brown reacts to the crowd during the fourth quarter during game three of the 2024 NBA Finals against the Dallas Mavericks at American Airlines Center. Photo by: Kevin Jairaj/USA TODAY Sports

New Hampshire players have bet nearly $8.5 million on the Boston Celtics during the team’s postseason, with around 300,000 bets placed on some of the top sports betting sites as of June 9. 90% of these bets are in favor of the Boston Celtics winning the NBA Finals.

The New Hampshire Lottery featured popular bets on NBA playoffs, such as predicting if Michael Jordan’s 63 points or Damian Lillard’s 12 made 3-pointers in a single postseason game would be beaten. Local players also supported Jaylen Brown for Finals MVP and Luka Doncic for highest scorer in the series.

Charlie McIntyre, Executive Director of the New Hampshire Lottery, expressed his excitement for the Boston Celtics and their potential 18th championship win. He mentioned the increasing betting activity and revenue being generated for public schools in New Hampshire during this NBA playoff run. McIntyre ended by cheering on the Celtics with a “Go C’s!”

It is anticipated that the increased interest in betting on the Boston Celtics will help increase the state’s sports betting handle, which fell below $60 million for the first time since August 2023 in April, despite the NBA playoffs starting on April 20.

Since 2019, New Hampshire has allowed legal online and retail sports betting, with DraftKings as the sole sportsbook in the state due to an exclusive partnership with the New Hampshire Lottery. Residents can sign up using our DraftKings promo code.

Written By:
Collins Garrett
Ziv has over two decades of experience in the igaming and sports betting industry, having served in senior marketing and business development positions with both B2C and B2B companies, including Playtech and Microgaming. In 2019, Ziv decided to pursue his passion for writing and became a fulltime industry journalist, covering casino, sports, and gambling business news. He’s specialties include casino games and technology, US state gambling regulation, company performance, as well as gambling affiliates and marketing. As a Pitt graduate, Ziv is a diehard fan of all Pittsburgh sports teams, with the Steelers at the top of the list. In his free time, he enjoys reading crime fiction, biographies (mainly of sports personalities, but not only) and American history. Ziv’s Favorite quote: “We’re going to pursue perfection, knowing full well we won’t catch it, but we’re going to relentlessly chase it,” Mike Tomlin, Pittsburgh Steelers Head Coach.