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BetMGM Extends Sports Betting Partnership With Premier League Club Newcastle United

Gonzales Oona

Updated as of July 3, 2024 at 2:21 PM EDT • Read time: 1 min 25 sec. Find more information on Twitter and Google News.

Newcastle United fans cheering during the exhibition match as we discuss the news that BetMGM and Newcastle United have extended their partnership through the 2024-25 season.
Newcastle United fans cheering during the exhibition match between Tottenham Hotspur FC and Newcastle United FC at the Melbourne Cricket Ground. Photo by George Hitchens/SOPA Images via Sipa USA)

Newcastle United and BetMGM have agreed to extend their commercial partnership until the end of the 2024-25 season in the Premier League.

LeoVegas Group signed the extension after acquiring BetMGM’s online sportsbook product and technology platform earlier in 2024.

In 2023, BetMGM and Newcastle United established a partnership, and the club was delighted with the successful first year of collaboration with one of the top soccer betting sites in the industry.

What does BetMGM get out of the deal? 

One of our top sports betting sites, BetMGM, took advantage of St. James’ Park (Newcastle’s home stadium) to display a variety of advertisements on LED boards, big screens, and traditional billboards. Through this extension, BetMGM will have access to exclusive content, including more engaging and compelling interactions with Newcastle’s first-team players.

The main objective of the extension is to enhance and broaden international involvement for all parties involved.

Peter Silverstone, the chief commercial officer of Newcastle United, stated that the first year of partnership with BetMGM has been outstanding. The collaboration has been successful in increasing brand awareness and engagement in important markets, contributing to BetMGM’s goal of establishing the best iGaming experience worldwide.

In order to encourage more participation, BetMGM is providing price boosts, improved bonuses, and a free-to-play Golden Goals game. UK customers have the opportunity to win up to €2 million in prizes and a €15.4 million jackpot.

In addition to the promotions offered by BetMGM in North America through our top sportsbook promos, the aforementioned offerings are also available.

More about LeoVegas Group and BetMGM

LeoVegas Group prioritizes a mobile-first approach, with a strong focus on product and technology innovation. Central to the company’s philosophy is the goal of delivering entertainment and enjoyable experiences, which are core values shared by all of LeoVegas Group’s brands.

LeoVegas Group manages a variety of international brands such as BetMGM, BetUK, Royal Panda, Pink Casino, 21.co.uk, GoGo Casino, and more.

BetMGM announced a new partnership with Premier League club Tottenham Hotspur on Monday.

Tottenham Hotspur has announced a partnership with BetMGM, allowing the company to showcase their brand on the men’s first-team training kit and LED advertisements on media backdrops at the Tottenham Hotspur Stadium.

Wolverhampton Wanderers is also partnered with BetMGM. The UK headquarters of BetMGM are situated in Newcastle upon Tyne, offering convenience and accessibility for both parties involved in the sportsbook’s newest partnership.

Written By:
Gonzales Oona
Gonzales Oona has written professionally since 2010, focusing on sports betting since 2014. Before entering the sports betting space, he contributed to the Canadian Press, FanSided, the Hockey Writers, the Calgary Herald, and other publications. His work has also been featured in Sports Illustrated and Bleacher Report. Gary, who consumes sports like a blue whale devours plankton, has a penchant for writing predictions and analyses across several sports, including hockey, soccer, football, tennis, and more. He bets regularly, preferring single-game picks, props, and live betting. While there isn’t a sport he has yet to dabble in, Gary prefers betting on soccer, hockey, and football. He studied at various post-secondary institutions, including the University of Calgary, SAIT Polytechnic, and Griffith University, located in Brisbane, Australia. Gary has a marketing degree and completed his bachelor’s degree in journalism at Griffith University. He feels strongly that life experience is as essential as post-secondary education, helping formulate more accurate predictions and analyses. Gary believes that competing at a high level of amateur sports during his formative years helped him better understand an athlete’s psyche and the nuances and complexities of a team’s dynamic, both on and off the playing surface. He feels that knowledge is immeasurably important when offering his analytical expertise. He has lived on five continents and currently resides in Canada.