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Jenna Nighswonger of the NJ/NY Gotham FC passes the ball as we look at the details around the Fanatics Underscoreg launch in New Jersey
Jenna Nighswonger of the NJ/NY Gotham FC passes the ball on May 04, 2024, in Harrison, New Jersey. Photo by Elsa/Getty Images via AFP.

On Wednesday, New Jersey completed the transition from PointsBet to Fanatics as the latest jurisdiction to host the Australian-based sports betting site. Fanatics is widely considered one of the top sports betting sites available.

It has been almost a year since Fanatics acquired PointsBet USA’s assets for $225 million. The recent announcement in the New Jersey sports betting industry marks the culmination of a lengthy process to transition states that previously utilized PointsBet’s platform. By Friday, Fanatics Underscoreg will have assumed control of all 20 of PointsBet’s markets and introduced its online casino in five states across the country.

Additionally, it provided access to the Fanatics Underscoreg platform for approximately 95% of the U.S. legal sports betting population.

Easy sign-up

Fanatics Underscoreg has made it easy to sign up for its online gambling platform. Starting Wednesday, users can download its sportsbook and online casino from the App Store, Google Play, or the company website. It is now included in the lineup of New Jersey sports betting apps.

Similar to other states that have switched from PointsBet to Fanatics, current PointsBet users can transfer all of their necessary information to their Fanatics account after downloading the app. This information includes their email, usernames, passwords, login details, account balances, active bets, bonus bets, and rewards balance.

Individuals who sign up for the new app or NJ online casino will enjoy a platform that has made significant efforts to offer the top online gambling experience.

Other perks from the Fanatics New Jersey platform

New customers at Fanatics New Jersey can enjoy a generous Welcome Bonus. By signing up, new users will receive a $50 bonus, as well as 10 profit boosts to use on qualifying wagers. This offer can now be added to the list of promotions available at New Jersey sportsbooks.

Fanatics is launching its “FanCash” Rewards Program for customers in New Jersey, offering a 5% Cash Back Rewards on most bets. These rewards can be used for future bonus bets and to purchase Fanatics branded merchandise from their online store.

The New Jersey market

Fanatics has recently entered one of the top three legal sports betting markets in the US, which has consistently performed well since its launch 70 months ago. In March, the state saw its fourth-highest monthly handle ever, with $1.33 billion in accepted wagers. This marks the seventh consecutive month that the state has surpassed the $1 billion handle mark.

Fanatics will face strong competition in the New Jersey market, as FanDuel and DraftKings are the top sports betting apps in the state.

An exciting development is that PointsBet New Jersey ranked second in terms of revenue among New Jersey sports betting sites in March, earning $20.1 million in profits. This places them ahead of DraftKings and just behind FanDuel. For a sportsbook to surpass one of these industry giants is a significant achievement. Those interested in exploring PointsBet can use our promo code, Fanatics_Underscoreg.

Though not the largest player in the New Jersey market or nationwide, Fanatics has been making progress in establishing itself as a significant presence in the competitive U.S. market. Increasing exposure in one of the largest markets is expected to further aid in this endeavor.