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Jalen Hurts of the Philadelphia Eagles reacts after scoring a touchdown during the first quarter against the New Orleans Saints at Lincoln Financial Field on November 21, 2021 in Philadelphia, Pennsylvania. Photo by Mitchell Leff Getty Images via AFP.
Jalen Hurts of the Philadelphia Eagles reacts after scoring a touchdown during the first quarter against the New Orleans Saints at Lincoln Financial Field on November 21, 2021 in Philadelphia, Pennsylvania. Photo by Mitchell Leff Getty Images via AFP.

Simplebet has introduced microbetting to the Caesars and DraftKings platforms, as well as others, sparking a discussion about the definition of microbetting and its impact on the industry.

It seems that microbetting is growing in popularity and could become the next big trend in the industry, much like the impact that same game parlays had on changing how a significant portion of sports betting revenue is generated.

Let’s take a closer look at the microbetting trend.

What is Microbetting?

Live in-game wagering, also known as in-play betting, involves placing bets on spreads, moneylines, and totals after a game has started. This type of market adjusts odds based on game developments and is not a new concept.

Think of microbetting as an amplified version of in-game wagering.

Microbetting is the act of placing bets on fast-resolving markets that were not initially available at the start of the game. This type of in-game wagering is designed to give bettors immediate satisfaction, as they crave instant gratification.

One possibility is to place a bet on the result of the upcoming at-bat in a baseball game. This type of bet doesn’t necessitate waiting until the end of the game to determine the outcome – it’s settled in just a few minutes, allowing you to potentially reinvest your winnings promptly.

The Good and Bad of Microbetting

One benefit of micro-betting is that it satisfies the desire for quick and easy betting options that many people seek. This is evident in the popularity of first-period overs in the NHL a few seasons ago and NRFIs in MLB this past season. Casual sports bettors are moving away from bets that take a long time to resolve.

Microbetting levels the playing field for individuals who are unable to purchase betting lines early due to work or other commitments. Professional bettors typically have an advantage by acting first when the line opens, giving them the best odds and allowing them to outsmart the sportsbooks’ pricing process.

Individuals working a traditional 9-to-5 schedule often make their spread bets just thirty minutes before the game begins, putting them at a disadvantage in terms of securing the most favorable odds. Microbetting helps to level the playing field by ensuring that everyone is seeing the numbers for the first time at the same moment.

Microbetting can potentially exacerbate gambling addiction by encouraging individuals to chase losses and place numerous bets during a single game. This constant availability of betting opportunities can make it difficult for those struggling with addiction to resist the urge to continue gambling in hopes of recouping their losses.

Casual vs. Sharps: Who Benefits?

Microbetting is advantageous for the casual bettor who possesses a thorough knowledge of a specific sport or team.

While analytics may be able to track 100 games more efficiently than an individual, when it comes to microbetting, watching a single game can be more effective than relying solely on data. A casual bettor can leverage their knowledge of a particular sport without having to contend with professional groups who may have an edge in securing the most favorable odds.

Sharps are able to generate their own data, compare it to the market, and place bets based on discrepancies between the two. One key advantage they have is the luxury of having more time to thoroughly analyze and execute this process.

Will they be able to generate and compare their own numbers quickly enough in this fast-paced form of gambling? Some experienced bettors will likely create a program that can keep up with the speed, giving them a significant advantage in the future.

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